Where do you go if you do not have the Mobile?
The figure that impressed me in this 2014 is the steady growth of the accesses on client sites - from various sectors - from mobile devices. I know every damn year, at least 4-5 years, are said to be the right year, but the break, overtaking the Mobile against the Desktop is getting closer: gear up for ' usability and optimization is a priority and a duty towards users.
Whether this will become a ranking factor direct'll find out just working.
Semantics: mentioned better linked?
If 2014 was the boom of semantics in SEO, at least in the field of post and appeal as second only to Kate Upton, 2015 does not seem to stop the trend. The endorsements and co-citations instead of dear old Link Building?
We accept winning case studies as a response.
4. A holistic approach increasingly
It has ceased to be a bit 'to talk about 1: 1 ratio in the SEO actions. Besides, with so many factors that influence the positioning, it is easier to win the bill Sunday by playing the matches of Erste Liga. Austro-football comparisons aside, I think it requires more and more an approach of the combined activities of Search Engine Optimization.
Individual interventions will be more and more drops in an ocean full of monstrous SERP.
My kingdom for a Content
Content is King for years now, but it always seemed more a Targaryen in exile that the true ruler of WeSEOros. In 2014, however, I was able to finally see, thanks to the confidence of some clients, as the Marketing content was powerful and full ROI for SEO.
PR, our Link Building?
The activities driven optimization, off-page lived in October from a Horror when Google was covered by Penguin in a long time. Although SEO old as the mummies continue to persist in the borderline areas, in other cases it is possible - in my humble opinion- if there is room for budget, dusting the phone and pull up some good strategies for Public Relations .
Google will release another animal from the zoo?
You miss (but not) of a new fair unleashed pages of search results, at least for the purposes of literature SEO. Who knows what 2015 does not mark the opening of another cage.
Crossing my fingers and hoping that it is not another filter punitive.