If you ever ask this question to any online marketer or professional Webmaster, then their answers would certainly be “yes”. Content optimization is perhaps the most essential part of SEO or Search Engine Optimization. A content is the foundation of a website. It determines the quality of the site, its relevancy, popularity, number of visitors and of course its search engine ranking. But to make it work, you need to provide really good quality and original content for website and optimize it really well.
Content optimization is a specialized skill that needs to be thoroughly mastered before progressing with the process. Remember it that, it is the contents that will attract more number of visitors and increase the possibility of your prospective customer. As a SEO consultant in a reputed SEO San Francisco Company, in this article I have mentioned some of the Do’s and Don’ts for optimizing contents.
Content Optimization Do’s
There are few things that you need to do in order to optimize your contents:
1. Use your main targeted keyword or phrases in each and page of your website.
2. Use the keywords and key phrases that you are targeting in your hyperlinks.
3. In each page, use the keywords for twice or thrice. Using it more than thrice will mark it as keyword spamming.
4. Your content title should be very attractive and catchy.
5. Creating supplemental content such as FAQ, glossary for related industry, how to pages and your company product or service related articles will help in increasing the value of your website.
6. Must use the description meta tag.
7. While creating a web content always remember to answer the 5 W questions; who, what, when, where and why.
8. Keep your main focus on the page that has the best conversion rates.
Content Optimization Don’ts
To get the best result, avoid doing the following things:
1. Avoid including or incorporating keywords into copyrighted contents.
2. Do not include too many graphics.
3. Never forget who your targeted audiences are.
4. Do not leave any content without a relevant title.
However, you need to remember that content optimization is a process that needs continuous monitoring and updating.
For further queries on Seo San Francisco and Internet Marketing based in San Francisco, feel free to contact us
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