Lead Capture For SMB Marketers

Formstack collected data from managers, directors, vice presidents, and C-level executives from more than 200 small to midsized businesses nationwide. 

The 2016 State of Lead Capture Report found the top three problems marketers face when generating leads and the top five ways to improve lead quality and quantity. The report also breaks down the ways B2B and B2C marketers evaluate, optimize, determine ROI, and track metrics. The below infographic unlocks lead capture success to help marketers reach their goals.