The achievement of your email marketing campaign relies upon how profoundly you can fashion an association with your prospects. What's more, the essential for this is to connect with your prospects at each touch purpose of your email marketing campaign.
The most ideal method for connecting with your prospects and customers is to send activated emails that show the amount you look after them and how important they are for your business. What's more, with regards to various sorts of activated emails and their viability in driving engagement, "Thank You" emails bring the best opening surely!
At the point when Should You Send A 'Thank You' Email?
Thank you emails open up numerous roads to draw in with your prospects and customers. You can send them at different phases of your email marketing lifecycle. Here are a few phases at which you ought to send a thank you email in order to get the most extreme advantage:
After Subscription
The one phase at which you ought not miss sending a thank you email is the point at which somebody subscribes to your emails. Use your thank you email in such a way, to the point that your new endorser feels glad about joining your rundown. Begin by thanking them for their enthusiasm for your products/services and request that they connect with you in the event that they have any queries in regards to your business. Keep the email causal and influence them to feel that you are really energized by their subscription.
Even though your ultimate aim is to change over the new endorsers into customers, endeavoring to be excessively pushy in your thank you email can really put them off. The most ideal approach to maintain a strategic distance from this is to incorporate a short introduction about your business, products, and services and furthermore say what influences you to stand separated from your associates.
After Purchase
In the wake of making a purchase from your site, your customers will sit tight for a receipt against the purchase made, and they will unquestionably open it to check when they get it. This gives you an extraordinary open door which you should use by consolidating the order receipt with a thank you note.
Doing this will influence them to feel that you esteem them exceedingly, in this manner building dependability towards your image. You can likewise include tips and FAQ segment in the email to make it all the more captivating.
Scarcely any Days after Order Delivery
Send a thank you email to your client about seven days after they get the delivery of their order. In this email, thank the client again to make the purchase and ask them whether they are content with their new products. Other than this, include client bolster data as a methods for information for them to reach you.
The thank you email that you send at this phase of the client lifecycle ought to be utilized to strategically pitch and upsell. This is on the grounds that if the client is content with the products they beforehand purchased from you, they would be occupied with purchasing again from your site. This expands the odds of future deals as well as keeps the client locked in.
On 'Imperative' Days
You always remember to send greetings and wishes to your friends and family on siestas and extraordinary events, isn't that so? Essentially, sending a thank you email to your customers on imperative events, is an unquestionable requirement. Getting such an email from you will influence your customers to feel some portion of your "family" and this thus will keep them drew in with your image.
On Achieving Milestones
Last yet not the minimum, you ought not miss sending a thank you email to your customers on events that can be named as points of interest for your business. This incorporates commemorations and also vital points of reference. You should always remember the way that your customers assume an imperative part in every one of your accomplishments and points of reference. What's more, thus, thanking them is the minimum you can do.