A successful mobile strategy is the key to grow an online business. When designing mobile apps for customers, it is important to understand the process at first. Well, there are two prevalent approaches to mobile app development, custom and platform-based. There are many businesses who favor custom mobile app development owing to its advanced appeal and functionality. On the other hand, platform based mobile apps have its own upsides. It allows a developer to create source code for a mobile app, which the platform further converts into code for the native environment.
With the help of mobile app development platform, platform based apps make deploying updated versions of an application easier. This post analyzes the key characteristics of custom and platform based app development and help you take an ultimate decision.
Key characteristics:
Custom Mobile App Development
Custom mobile applications are developed to meet the requirements of users in multiple ways. Such applications offer the highest security by fitting in your business requirements. Since the mobile app is customized for your business, it doesn’t allow any unauthorized access to business data and keeps it secure.
With the help of custom design, developers can create exemplary design experiences that are tailored to meet the needs of users or any product.
The only objective that custom mobile app carries is designing a product from the scratch. By starting from the scratch, you can craft the best possible product based on business needs. They are completely business centered therefore have all the features required by you. It helps businesses come with better efficiency.
They can easily increase the productivity of your business and help customers in making the buying decision. Custom mobile apps maximize reach and exposure, thereby giving your business a competitive edge.
Platform based Mobile App Development
Surviving in this business world has become just next to impossible without mobile app development platform. Mobile app development platforms have simplified the way mobile apps are created. These platforms eliminate the need to code and save a lot of time. In terms of cost-effectiveness, mobile app development platform sounds extremely cool. Time and cost are reduced however the challenges with mobile app development platform continue to rise. The biggest challenge that is faced by platform based approach is creating a unique experience both from UX and UI perspective.
With platform based mobile apps, developers just need to write apps in a single codebase and deploy them across multiple platforms. Some of the reckoned cross-platform tools that come to mind are PhoneGap, Appcelerator, Corona SDK and so on. These platforms not only ensure maximum customization but also improved performance.
Advantages of Using Mobile App Development Platform
Scalability
In custom mobile apps, the reusable code inside platform simplifies app development. The use of these platforms helps businesses scale their product efficiently. Creating platform based apps offer lesser risks because it provides businesses with flexibility in modification and at minimal costs.
With custom mobile apps there limitations to iterations, which in turn creates a problem for businesses in adapting to the marketing trends.
Support
Support is an added advantage that comes with mobile app development platform. In such kind of mobile apps, technical support is a part of professional service. This, in turn, allows businesses to reduce costs associated with software maintenance.
Update in synchronization
Cross platform mobile apps save a lot of revenue associated with app maintenance. They automatically get updated.
Delivery speed
It is an important factor in deciding the success of a mobile application. A company that delivers a mobile app with all the functionality is generally recommended. The speed of delivery plays an important role in deciding how successful a mobile app will be.
With the help of customization tools available with platform based mobile app development, you can maximize the delivery time of a specific mobile app. Xamarin and Sencha are such frameworks that can be used to enhance the mobile app development speed.
Costs
Developing a cross platform app will definitely cost lower than custom mobile app. So, if you are looking for economical mobile app development solutions, cross platform mobile app is the right choice. Apache Cordova and Xamarin are the sought-after choices in this case.
Advantages of Custom Mobile App Development
l Custom mobile apps are easy to scale as they are designed as per business requirements.
l By developing custom mobile apps for your business, you can easily control it without relying on anyone else.
l Customized mobile applications allow to freely communicate with clients and resolve their issue.
l Custom mobile apps are compatible enough with multiple devices.
Key Takeaways!!
No matter what kind of mobile app you are using, be it cross platform or custom made, one thing that should be given prior attention is the end-user. So, it is always recommended to select an approach that fulfills the requirement of end users. Choose the right framework or either hire reputed mobile app development firm to get your mobile application launched successfully. It is always a wise decision to seek professional help to take ideation and design driven approach to launch your product successfully at a faster rate.