Without aid of SEO, it is not possible for any website to get high page ranking in Google or desirable number of site visitors. Like everything else in website design industry, methods and techniques in SEO keep changing with time. As Google is on an overdrive to alter search engine algorithms, SEO firms are busy determining ways to improve search engine ranking for client web sites. It has become imperative for a SEO company to include social media elements in client sites for improving search engine ranking prospects. There are some specific web based tools that can help SEO professionals in this regard. Using these affordable tools, a SEO company can create search-engine-optimized content.
InboundWriter is an innovative and useful tool that enables users to develop and optimize online content for top search engines. SEO experts and web developers can optimize 8 documents a month using this app for free. For more usage, they need to subscribe to a monthly rental plan costing $20. However, this app is not totally without caveats. Typing text in its document field is really time-consuming and it makes sense to import text from document editing apps like MS Word. A WordPress plug-in for this app is in development stage.
HootSuite is an affordable social media dashboard. It allows users to post same contents from one window to various social media platforms. It also offers an app for iPad. For HootSuite Pro plan, users need to dole out $6 per month. This plan lets users create various types of analytics report. This is ideal for small business setups.
PRWeb is another web app SEO experts can try out. This is a useful online press release service that offers great value for money. It goes without saying that sharing out keyword-optimized online press releases help prospective customers in finding a website easily. PRWeb offers better results than free press release services that do not necessarily boost search engine ranking. It has an intuitive interface and PRWeb Learning Centre offers nifty tips for users.
PRWeb also offers adequate analytic information regarding distribution and site traffic. It is prudent to import text from another page layout app rather than typing text in its interface.
Many businesses nowadays have blog sites along with their main business web site. For getting relevant keyword tags, images and tags for each blog, Zemanta is a worthy plug- in. It is available for leading web browsers including Firefox, IE and Chrome. Zemanta is equipped to suggest related images, tags and links for each blog generated from blogging platforms. It also recommends blogs to other bloggers which helps in boosting site visibility.
Like many of Google's free web based apps, Blogger is ideal for developing blog sites fast and easily. It is ideal for those who do not need multiple plug-ins and SEO apps. It does allow some customization choices. Since it is managed and owned by Google, blogs made in Blogger are by default search engine friendly. It also offers options to suit blogs to fit mobile phone display resolutions.