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Brands Can Now Track Twitter Buzz with Talkwalker Alerts


January 11, 2018; 06:03 AM

New York, Jan 11, 2018- Talkwalker, a leading social listening and analytics company, today announced the launch of its Alerts product. Talkwalker Alerts delivers mentions of any keyword (i.e. brand name, hashtag, competitor) across the internet straight to your inbox. The revamped product also features brand mentions from Twitter, making it the only free alerts service that delivers social media mentions as they happen.

“Social media is where the action is today. If you want to stay on top of news and social conversations on your brand or products, you have to be constantly checking all major social platforms. We’re trying to make that process easier for you by bringing all brand mentions from across the internet to your inbox automatically,” said Robert Glaesener, CEO of Talkwalker. “Our aim is to empower marketers around the world and help make their job easier. This is why, we’ve decided to keep the tool free and make it essential for communication professionals by adding the most important Twitter results.”

Users will have access to the tweets that matter the most, as the service delivers the conversations with the highest engagement. Aside from Twitter, users can also opt to receive alerts from websites (news), discussion forums and blogs. This will enable digital marketers and PR professionals to keep track of their brands and keywords online, and let everyone monitor the web for their topics of choice, with a special emphasis on social media.

Social media presents a very accurate picture of the buzz generated around a brand or a topic. Talkwalker Alerts is the only product in the market to include alerts from a major social network such as Twitter in its results, thus enhancing the value of the service considerably.

To try Talkwalker Alerts out for yourself, click on this link and set up an alert for the topic of your choice: www.talkwalker.com/alerts

About Talkwalker

Talkwalker (www.talkwalker.com) is a listening and analytics company that empowers over 1,000 brands and agencies to optimize the impact of their communication efforts. We provide companies with an easy-to-use platform to protect, measure and promote their brand worldwide, across all communication channels. Customers include Adobe, PwC, Microsoft, BASF, Merck and agencies such as Omnicom, Publicis, Peppercomm, and Edelman. Talkwalker is also the home of Talkwalker Alerts, an essential tool for hundreds of thousands of communication professionals worldwide, which alerts them to mentions of their brand across the internet.

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